Fly Project
Client
NIKE
Services
Ideation, Sketching, Design, Render
For the selective Nike-sponsored Studio program, the following project showcased a concept idea for the 2016 Olympics, featuring innovative product design that captures the thrill of extreme sports like BMX in a way that allows enthusiasts to connect with athletes. The entire project not only involved sketching, ideation and product design, but also experiential components such as app design and marketing strategies.
